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'; one+='Unlike many other direct marketing agencies, Euro RSCG 4D Chicago has dedicated Account Strategy and Planning professionals on each account regardless of size. To deliver on our strategic planning methodology, our work falls into three key stages: Discovery. Strategy Development and Implementation.'; one+='

Discovery focuses on our understanding of your business, your competitors, and your customers, using primary and secondary sources. We bring an understanding of market demand and economic changes as well as the powerful ability to analyze your customer data for actionable marketing insight. In Strategy Development, we develop a specific plan to reach the stated business objectives. Implementation is the creation of segmentation, modeling, data infrastructure, offers and messages for all relevant channels. It also includes ongoing tracking drives continuous improvements.