euro news

Ad Age recently reported on our newest new business win, PlayStation Network. “Norm Yustin, president at EuroRSCG Chicago had this to say in a statement: “PlayStation’s engagement future lies in the gamification of marketing, encouraging consumers to play the brand …

wommy award

EURO CHI WINS AT 2011 WOMMY AWARDS

The Word of Mouth Marketing Association (WOMMA) announced the winners of the 2011 WOMMY Awards at the 6th annual WOMMA Summit conference in Las Vegas on November 17. The WOMMYs celebrate the people, agencies, and brands behind the most innovative …

December 1, 2011
cracker barrel

REEL CHICAGO: CRACKER BARREL SPOTS HERALD NEW EURO RSCG CREATIVE ERA

“We’ve been waiting and waiting for this one. And finally it launched Monday. This would be the new national brand campaign from Euro RSCG/Chicago for the homey Cracker Barrel restaurant chain. Called “Handcrafted by Cracker Barrel,” the ad campaign, which …

December 1, 2011
ron_bess3

CHICAGO TRIBUNE: RON BESS, QUINTESSENTIAL AD MAN

The Chicago Tribune has just published a new executive profile of our own Ron Bess, President of Euro RSCG North America, and CEO of Euro Chicago. The article chronicles Ron’s phenomenal four decades in the Chicago advertising world, from his …

November 4, 2011
deirdre_egan

EURO RSCG CHICAGO PROMOTES DEIRDRE EGAN, HIRES LIZ LANG

Euro RSCG Chicago has named marketing and advertising veteran Liz Lang an account director, for which she will oversee the agency’s work on Beam Global spirits. Lang joined Euro from Translation’s Chicago office, where – as senior account director – …

October 4, 2011
CRO posters

LET THEM EAT CRO: NEW SHOW FOR CHICAGO ARTIST MONTH

Creative agency EURO RSCG CHICAGO will open its downtown offices this October for a unique artistic partnership. As part of Chicago Artists Month, rising Chicago artist Ray Noland, aka CRO, will be displaying his newest work in the agency’s lobby. …

September 26, 2011
cbi_book_thumb

REEL CHICAGO: NEW EURO BOOK SHARES BIG IDEAS

Check out a review of our new book, “The Creative Business Idea Book: Ten Years of Breakthrough Thinking”, which is available now. “The straightforwardly-written, colorfully-laid-out (love the phosphorescent salmon cover!) book has no specific author. Rather it looks to have …

August 22, 2011